South Africa’s Kelly KiKx blows up on TikTok after nine years
While some TikTok stars are popular overnight, others grind hard in the hopes of reaping the benefits one day. Cape Town TikToker Kelly Ernstzen, 28, did it the long way but it’s now her career.
Today Kelly – known as “Kelly KiKx” on social media – is a full-time content creator, model, actress and dancer.
She began on YouTube in 2011 and then in 2015 moved to Musically, which is now TikTok.
For her, the platform provided a comfortable space to have fun and show off her dance skills.
“It has been a long journey from creating content since 2011 till now, but hard work definitely pays off,” she said
DEVELOPING CONTENT AND CREATING TRENDS
The TikTok name @kelly_kikx is famous for dance.
It takes time as she must choreograph dance pieces, find music, plan shoots, then record. She also often collaborates with others.
“I have an entire to-do list on my phone and set goals for each day to keep me on top of things. Especially since I post a minimum of one or two videos each day,” Kelly explained.
She also dedicates time to scroll through her “for you” page to research new trends.